The psychology of seduction | Raj Persaud | TEDxUniversityofBristol

  • Published: 07 July 2016
  • Psychiatrist Dr Raj Persaud argues much human distress arises out relationships. But we can all become more skilled in our relationships be they in the domains of friendship, romance, work or career. Deploying the psychological principles behind seduction, the author of a new book on dysfunctional love - 'Can't Get You Out Of My Head' - explains how improving how seductive you are, will also lead to benefits across many other aspects of your life, beyond just romance.
    Raj Persaud is a Consultant Psychiatrist who has written and broadcast widely in the mainstream media besides working as an academic and clinical psychiatrist, achieving the senior post of NHS Consultant Psychiatrist at the Bethlem Royal and Maudsley Hospitals from 1994-2008. He has won numerous academic distinctions including the Royal College of Psychiatrist’s Research Prize and Medal and holds amongst 8 degrees and diplomas including a First Class Honours degree in Psychology.
    This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at

Comments • 1 146

  • doumkatek Z
    doumkatek Z  Vor 5 Stunden

    5 minutes in and I'm still waiting for the meat of la la

    • heather hill
      heather hill  Vor 5 Stunden

      Thank you very much you're amazing information about seduction is something I find perfect

      • Sally Smith
        Sally Smith  Vor 16 Stunden

        !/3 of the way in and he still hasn't said anything about his subject. Get to the f*cking point!

        • Barrrrrt
          Barrrrrt  Vor 21 Stunde

          Some feedback on the social experiment: If a person only agrees with you, the agreement cancels out itself. If someone only pays you compliments the value of each compliment gets less. If someone only agrees, there is no value and no personality there. This is not attractive. If a person only disagrees you're obviously not compatible. This is not attractive. If a person first disagrees, and then agrees, both of the above problems are cancelled out. So of course this setup will be the most 'seductive' of these 3 scenarios, regardless of any other theories. So the idea that the person likes you more because they've made an impact on you might be true, but I would draw that conclusion from common sense rather than from some contrived 'social science' BS.

          • Daniel Ikupu
            Daniel Ikupu  Vor 22 Stunden

            i hate your English accent

            • Robert Yancy
              Robert Yancy  Vor Tag

              10:25 just listen

              • Reaper Ezekiel
                Reaper Ezekiel  Vor Tag

                What did your wife write this? How about the women actually seduce us? Why would I try to seduce a woman when there is 3.5 billion of them. U dont like me? Cya I got 3 more in line

                • Guilherme Zanetti

                  We all long for someone whom we can care and cared for. We're social brings, it's within our nature to strive for connection and intimacy.

                  • Hanhan Chen
                    Hanhan Chen  Vor Tag


                    • Rebekah H
                      Rebekah H  Vor 2 Tage

                      Very interesting

                      • Ana Palacios
                        Ana Palacios  Vor 2 Tage

                        his eloquence was amazing and catching, plus the humour was just at the right time. what an amazing talk!

                        • Alex Dornelli
                          Alex Dornelli  Vor 2 Tage

                          He just seducted me with his wit and charm, a great speaker with a terrific sense of timing.

                          • Mr Cookie
                            Mr Cookie  Vor 2 Tage

                            Nice video. I think it's a good sign for myself that I've always known this thing about if you want to give someone a good gift, something that will make them like you more, make it something which is personal for them, even better if it fills some of their needs

                            • methuzla
                              methuzla  Vor 2 Tage

                              G Casanova made a play for an actress with no Rs? I think the rumour may have been baseless..

                              • EzaVinylAddict
                                EzaVinylAddict  Vor 3 Tage

                                His voice and the length of his pants gave me anxiety and I could not get past 3 minutes of this video.

                                • aaagggmmmsss
                                  aaagggmmmsss  Vor 3 Tage

                                  arranged marriage ?

                                  • Baus From Space
                                    Baus From Space  Vor 3 Tage

                                    I need that season pass ticket and I've only been dating for about 4yrs.

                                    • silverdusssst
                                      silverdusssst  Vor 3 Tage

                                      Hes selling a book simple as that

                                      • Otávio Nogueira
                                        Otávio Nogueira  Vor 3 Tage

                                        Has he a book or kind of that?

                                        • Fani Dimitrova
                                          Fani Dimitrova  Vor 4 Tage

                                          So, pure marketing: FInd the unmet need, and fulfill it, just like trade transactions and market regulated by demand and supply of people.. The part with the attraction, interest and maintainance also reminds me of Marketing model AIDA- Attraction, Interest, Desire, Action...And yes, we have also Maintainance or Service as it is in the economics, so that you should get loyal customers..or lovers :) Well..well...start applying marketing laws in order to be sucessful in love!!!

                                          • Marytyr
                                            Marytyr  Vor 4 Tage

                                            Persaud is his last name but Persuade is his voice and communicating skills.

                                            • Danxzivez
                                              Danxzivez  Vor 5 Tage

                                              Enjoyed the seduction talk, brilliant thanks.

                                              • Irionne EYE REE YON *
                                                Irionne EYE REE YON *  Vor 5 Tage

                                                He is very well spoken !

                                                • 92balthazar
                                                  92balthazar  Vor 5 Tage

                                                  This guy is a plagiarist. He was temporarily suspended from practicing medicine in 2008, and disappeared from British TV.

                                                  • 92balthazar
                                                    92balthazar  Vor 4 Tage

                                                    Marty Judge No, we aren’t all publishing books that rip-off peer reviewed research for our personal material and reputational gain. That’s the difference.

                                                    • Marty Judge
                                                      Marty Judge  Vor 5 Tage

                                                      92balthazar aren’t we all plagiarist? He seems harmless

                                                      • you can call me alex
                                                        you can call me alex  Vor 5 Tage

                                                        i have a professor whose my classmates has a crush on. well except me. so i ignored him most of the time. not chatting him on fb even i have questions (i just don't start convo unless needed). and i guessed he noticed it (that i have no interest in him lol) that's why he tried to talked to me most of the time and i even caught him staring at me intently often. lol. i thought showing you're not interested when everyone is, is a form of seduction. they will be curious what's wrong with you LOLLLL

                                                        • Brookie Smallz
                                                          Brookie Smallz  Vor 5 Tage

                                                          That was one of the best speeches I’ve ever heard

                                                          • Yo Yo
                                                            Yo Yo  Vor 5 Tage

                                                            Alright so I've just got to write a play, ok

                                                            • Pavi Maris
                                                              Pavi Maris  Vor 6 Tage

                                                              RSD Raj

                                                              • Judith Lusamba
                                                                Judith Lusamba  Vor 6 Tage

                                                                This guy is the "howcast" video voice

                                                                • Cat W
                                                                  Cat W  Vor 6 Tage

                                                                  His voice sounds so much like Alain de Botton's.

                                                                  • Thomas
                                                                    Thomas  Vor 6 Tage

                                                                    Over the short term this DISAGREEING/AGREEING is seductive if you want to get elected, but to be reelected?

                                                                    • Harvinder Singh
                                                                      Harvinder Singh  Vor 7 Tage

                                                                      what if the need is fulfilled ! then?

                                                                      • Kar3n
                                                                        Kar3n  Vor 7 Tage


                                                                        • Matthew Eng
                                                                          Matthew Eng  Vor 7 Tage

                                                                          Fantastic delivery - great points. Our technology is from a 'me first' perspective. Raj makes it clear that is what's keeping us alone.

                                                                          • Marcin Grobelkiewicz
                                                                            Marcin Grobelkiewicz  Vor 7 Tage

                                                                            But is it true?

                                                                            • Marcin Grobelkiewicz
                                                                              Marcin Grobelkiewicz  Vor 7 Tage


                                                                              • Sara De Jesus
                                                                                Sara De Jesus  Vor 7 Tage

                                                                                Que lindo

                                                                                • Emi Mae
                                                                                  Emi Mae  Vor 7 Tage

                                                                                  And the other 1% aces/aros. And as one I have no idea at all why I’m watching this

                                                                                  • Gunit
                                                                                    Gunit  Vor 8 Tage

                                                                                    Disliked by the 1.3k that came for "hot tips"

                                                                                    • Loxena
                                                                                      Loxena  Vor 8 Tage

                                                                                      I hope all the Incels / MGTOW will listen to these advices 😂😂😂. No need to be rich or hot to seduce.

                                                                                      • NPC
                                                                                        NPC  Vor 8 Tage

                                                                                        Me, someone who came specifically for and was interested in nothing more than hot tips in strictly erotical seduction: Fuk

                                                                                        • 苺大爆発
                                                                                          苺大爆発  Vor 8 Tage

                                                                                          That last part. Well played Casanova. Well played.

                                                                                          • DAJ Mayn
                                                                                            DAJ Mayn  Vor 9 Tage

                                                                                            Unmet need and filling it in a way that has never been filled this a euphemism for quoitus..?

                                                                                            • Joon Yi
                                                                                              Joon Yi  Vor 10 Tage

                                                                                              Damn. I was just going to hear like 10 second of this and I got sold on the whole thing. Now I want to hear more

                                                                                              • 2kg siika
                                                                                                2kg siika  Vor 10 Tage


                                                                                                • Joe Piervincenti
                                                                                                  Joe Piervincenti  Vor 10 Tage

                                                                                                  Sales. AIDA. Attention, interest, desire, action. His example of the actress was both eloquent and masterful, as was Cassanova's. Do not forget courtship either. Only animals mate when smelling the right smell.

                                                                                                  • Vic Rollon
                                                                                                    Vic Rollon  Vor 4 Tage

                                                                                                    Wow... yes

                                                                                                    • Neil
                                                                                                      Neil  Vor 10 Tage

                                                                                                      The is red pill stuff.

                                                                                                      • sean marshall
                                                                                                        sean marshall  Vor 11 Tage

                                                                                                        Real talk...99% of the dating population in this world don't even know what they want...

                                                                                                        • Joshua Torres
                                                                                                          Joshua Torres  Vor 11 Tage

                                                                                                          This guy gets laid every day

                                                                                                          • musikinspace
                                                                                                            musikinspace  Vor 11 Tage

                                                                                                            Seduction, by Dr. Raj: "Open bob and vegana"

                                                                                                            • Simithy
                                                                                                              Simithy  Vor 11 Tage

                                                                                                              Its about selling

                                                                                                              • Fei Qi
                                                                                                                Fei Qi  Vor 12 Tage


                                                                                                                • Gugulethu Magubane
                                                                                                                  Gugulethu Magubane  Vor 12 Tage

                                                                                                                  He is brilliant! Totally enjoyed him. 👌🏿🧡

                                                                                                                  • MrDanGodfrey
                                                                                                                    MrDanGodfrey  Vor 12 Tage

                                                                                                                    "see a need fill a need" lookup/research Bigweld

                                                                                                                    • Ziv guy Moore
                                                                                                                      Ziv guy Moore  Vor 12 Tage

                                                                                                                      There's a difference between negativity and disagreement

                                                                                                                      • Marni Your Personal Wing Girl

                                                                                                                        LOVE LOVE LOVE this. Just had a client send this to me and I could not agree more with your message about Casanova. Women and people in general want to be seen for who they ARE not who they could be with little fixes. Totally seductive and true. Great job

                                                                                                                        • Cristina-Margareta Tanase


                                                                                                                          • Morahman7vnNo2
                                                                                                                            Morahman7vnNo2  Vor 14 Tage

                                                                                                                            He's rather redundant, but such a sharp dressed and still so well versed; we should all strive for such swagger. Am I correct? Fine, I'll buy your book too, Mr. "Persaud", if that is your real name; if only to hone my own silver tongue.

                                                                                                                            • Nada Tofi
                                                                                                                              Nada Tofi  Vor 14 Tage

                                                                                                                              Loved this presentation learned so much about seduction ❤️

                                                                                                                              • David Bolha
                                                                                                                                David Bolha  Vor 9 Tage

                                                                                                                                Good luck fishing in MGTOW waters. 🙄

                                                                                                                                • Alexander Velichko
                                                                                                                                  Alexander Velichko  Vor 15 Tage

                                                                                                                                  this video is about nothing

                                                                                                                                  • koko
                                                                                                                                    koko  Vor 15 Tage


                                                                                                                                    • Checkingthetoob
                                                                                                                                      Checkingthetoob  Vor 15 Tage

                                                                                                                                      Does anyone know what the experiment was called?

                                                                                                                                      • Naruto Uzamaki
                                                                                                                                        Naruto Uzamaki  Vor 16 Tage

                                                                                                                                        He lied no 99% of ppl want a mono relationship

                                                                                                                                        • David Bolha
                                                                                                                                          David Bolha  Vor 9 Tage

                                                                                                                                          Yep. MGTOW spreading. 🤔

                                                                                                                                          • l_eexi Senk
                                                                                                                                            l_eexi Senk  Vor 17 Tage

                                                                                                                                            he gud, he gud... BUT he livin in 1969 still :/

                                                                                                                                            • DJ
                                                                                                                                              DJ  Vor 17 Tage

                                                                                                                                              Nailed it! This makes perfect sense.. thank you 💕

                                                                                                                                              • Mrs. Vixen Sanders
                                                                                                                                                Mrs. Vixen Sanders  Vor 17 Tage

                                                                                                                                                In my room plotting away.... What's my written play without words that start with 'R'? Damn you Casanova! Setting the bar so high...

                                                                                                                                                • Michael Huggins
                                                                                                                                                  Michael Huggins  Vor 17 Tage

                                                                                                                                                  Playa playa

                                                                                                                                                  • tmnaaaa
                                                                                                                                                    tmnaaaa  Vor 17 Tage

                                                                                                                                                    He is brilliant

                                                                                                                                                    • Alfa Minte
                                                                                                                                                      Alfa Minte  Vor 18 Tage

                                                                                                                                                      I love his comment between 8:40 - 9:10.

                                                                                                                                                      • Mel raony
                                                                                                                                                        Mel raony  Vor 18 Tage

                                                                                                                                                        This is really brilliant!

                                                                                                                                                        • Christopher Drunka
                                                                                                                                                          Christopher Drunka  Vor 19 Tage

                                                                                                                                                          why do i love listening to this person so much?

                                                                                                                                                          • Vesper Vesper
                                                                                                                                                            Vesper Vesper  Vor 19 Tage

                                                                                                                                                            What a brilliant smart eloquent man.... He can read restaurant menu and I will listen him for hours! Saying that though hearing a British accent on Indian man was puzzling at first.

                                                                                                                                                            • Tahsin Fairooz
                                                                                                                                                              Tahsin Fairooz  Vor 20 Tage

                                                                                                                                                              very interesting

                                                                                                                                                              • Josùe Navarro
                                                                                                                                                                Josùe Navarro  Vor 22 Tage

                                                                                                                                                                Blue pilled

                                                                                                                                                                • Zhina N
                                                                                                                                                                  Zhina N  Vor 22 Tage

                                                                                                                                                                  I'm seducing life into giving me what i want..

                                                                                                                                                                  • David Bolha
                                                                                                                                                                    David Bolha  Vor 9 Tage

                                                                                                                                                                    How's that going for you ? 🤔😆